Publisher of El Diario/La Prensa
Since 1995, Ms. Rosado has been Editor-in-Chief of El Diario/La Prensa, the oldest Spanish-language newspaper in the country and the largest Spanish-language daily newspaper in the Northeast. She is the first woman to hold this position.
Last summer, she was promoted to General Manager, overseeing the day-to-day operations of the newspaper. She was also appointed publisher, providing her with the opportunity to cross over to the business and revenue side of the newspaper industry -- a new frontier for Latinos in general and women in particular, according to Ms. Rosado.
Ms. Rosado has been a part of the New York media scene for the past fifteen years. She began as a reporter at El Diario/La Prensa, where she covered The Bronx and City Hall and wrote a weekly column. In 1988, she joined WPIX-TV as a producer of public affairs programming. She was the sole producer of the daily public affairs program Best Talk in Town and was later promoted to Public Service Director, responsible for the creation and placement of hundreds of public service announcements on air.
While at WPIX-TV, Ms. Rosado garnered several prestigious awards including an Emmy for her public service campaign Care for Kids. She also won the New York State Broadcaster´s Award and the Folio Award for programming geared to the Long Island community.
In 1992 she joined the Dinkins administration as Vice-President for Public Affairs of the Health and Hospitals Corporation for the City of New York. The agency runs over 22 municipal hospitals and health care facilities.
Her prior experience includes work as WCBS-AM and FM radio, and WNYC-TV 31. She graduated from Pace University in White Plains, New York, where she received her B.A. in journalism. She is also a graduate of Adlai E. Stevenson High School in The Bronx.
Ms. Rosado was recently honored by the New York Women´s Agenda, receiving the prestigious STAR Award at their annual breakfast. She has also written articles for POZ en Español and Latina Magazine.
Rossana Rosado was born and raised in The Bronx and currently lives in Westchester with her husband and two children.
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